The Best Hair Toners To Buy Between Trips to the Salon

Table Of Content

• How Should I Apply Liquid Demi-Permanent Toners?
• Best Toners to Get Rid of Brassy Tones in Blonde Hair
• Amika Bust Your Brass Cool Blonde Purple Intense Repair Hair Mask
• A Colorist Explains How He Created This Low-Maintenance Gray Hair Transformation
• EVO Fabuloso Platinum Blonde Toning Shampoo
• Best Overall Toner for Blonde Hair

It's from the Blondify range, so it's a liquid gloss toner and it's ammonia free, and with Bond Protect to condition the hair. They should be used if you are looking to achieve very pure ash blonde results, without any hint of warmth. The result is a very true ash blonde, with zero brassiness. Choose the toner ending in V ("V" means violet) if you want more or a purple or violet based toner. Use the intense toners if the hair if the hair still needs some more lift. They are permanent toners, and are extremely fast acting.

How Should I Apply Liquid Demi-Permanent Toners?

Mix them with 20 Vol in a 1 part toner to 1 part developer mix. Always pre-lighten to level 10 before using these toners if you can. The mix for this toner is 1 part toner to 1 part developer.

Best Toners to Get Rid of Brassy Tones in Blonde Hair

A top-selling toner at Walmart, this permanent icy blonde hair formula from Wella will instantly revive cool shades, neutralize brassy tones and prevent future fading. "I love that it leaves my hair super shiny," a reviewer said. Just be sure you are the right hair color candidate (ash blonde) before using; one reviewer noted that it left her hair with a purple tint. And as per the directions, it requires using a separate developer.

Amika Bust Your Brass Cool Blonde Purple Intense Repair Hair Mask

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Depending on how often you color your hair, you can either tone your hair again once it starts showing brassy tones, or you can visit your colorist for a revamp. Your colorist can also advise you on a personalized routine that’ll keep your hair color looking fresh and vibrant for as long as possible. You can read more about how we chose the best toners for blonde hair — plus everything you need to know to shop for and use them — at the end of this guide.

Olaplex No. 4P Blonde Enhancer Toning Shampoo

Since the dye in toners is demi-permanent, Cunningham says it loses vibrancy each time hair is washed, but will typically last about four to six weeks. As such, it's an easy, low-commitment option for people who want to try out different shades. The name says it all—the vivid hair color we love is bright and bold! Toners like Matrix SOCOLOR Cult  keep vivid hair color on point—refreshing them with healthy, low-ammonia formulas to maintain their original vibrancy.

A Colorist Explains How He Created This Low-Maintenance Gray Hair Transformation

Toners can only enhance what you already have or deepen the shade; they won't lighten up your hair. “Toner either neutralizes or cancels out unwanted tones in your hair color—or it enhances tones you want to bring out more,” explains Rojas. Smith agrees, adding that toner is kind of like an Instagram filter in that it's added on top of your your existing color to enhance it. "For example, let's say you have gold hair, but want it to be strawberry blonde, a toner can help you achieve that," he says. If you've spent any amount of time coloring your hair—especially if you've gone blonde—and you've noticed your hair losing its luster or becoming brassy or yellow over time, you probably need to use a toner.

EVO Fabuloso Platinum Blonde Toning Shampoo

There’s also the possibility that a person’s hair simply can't hold onto color well. In this case, a toner will help add layers and dimension. Keeping your color from oxidizing is an important step in your hair care routine, especially as we turn to more home remedies than ever before. The right shampoo is the perfect home hair remedy to keep your color looking as good as it did when you left the salon chair and they're practically fool-proof—as long as you select the right shade for your hair color.

Best Overall Toner for Blonde Hair

It comes in a variety of shades and adds serious hydration to strands that might be damaged due to coloring. Korab loves this at-home gloss from Pureology to tone and revive the hair. It lasts up to eight washes, neutralizes unwanted tones in your color, and includes hydrating ingredients like oat milk and camellia oil. After your hair is lightened, toners are used as the final step to adjust or blend the shade to your desired hue.

You don’t need to have platinum blonde hair to reap the benefits. Like the commonly-used purple shampoos and conditioners, purple and blue toning products work to eliminate brassiness. Purple toning products are perfect for blondes since the violet reduces yellow tones and eliminates brassiness to keep blonde hair looking fresh. In contrast, blue toning products are perfect for brunettes since the blue cancels out orange tones and increases luster in the hair.

Meaning that they treat the hair fiber, helping to close them and prevent split ends. Ruby was the beauty editor at Cosmopolitan, where she covered beauty across print and digital. Her work has appeared on The Zoe Report, Fashionista, and StyleCaster.

So choosing the right one for you depends on whether you have unwanted yellow or orange brassy tones in your hair color. Deeply nourishing, this John Frieda conditioner refreshes your ombré color with violet pigments, known to brighten hair, reduce brassiness and absorb UV damage, preventing further discoloration. When you tone ombré hair, "only use the product on the ends where hair is blonde — don’t touch your roots, or it will change your overall hair color," Friedman advises. GH Beauty Lab Senior Chemist Danusia Wnek loves this conditioner and its complementary shampoo because it keeps the cool tones in her hair instead of turning orange. "I use it when I start seeing my hair look more brassy and it immediately makes it look better," she says. Just beware of the conditioner's staining capabilities; a few reviewers pointed that out.

Typically, the pigment delivered in toners can last about three to four weeks. However, depending on how frequently you wash your hair and your hair type, the effects of a hair toner can last up to eight weeks. Sometimes previously dyed hair can hold onto the pigment less, which can mean more frequent need for touch-ups. If that’s the case for you, finding at-home hair toners can be a better choice.

These products are best used at the backwash while doing a regular bleach or tone application, or simply on its own. You are basically just applying purple colorant to the outside of the hair. Demi's do not contain ammonia and they will tend to fade out gradually in around 4-5 weeks.

Either way, don’t forget to check us out on Instagram and TikTok @IPSY. For Blondify, the mix is 1 part toner to 1 part developer. The rules for toning are that is the hair is level 6 or darker, you much use bleach to pre-lighten first.

Follow using a toning gloss product with a color-preserving shampoo and conditioner, then add in a hydrating mask treatment once a week "to keep your hair velvety-soft," she suggests. And voila—that's it, and it should last through about 12 to 20 shampoos. "You can do a gloss as frequently as once a month or every two months for upkeep." Keep scrolling to shop toners for yourself. I know all the salon jargon can get confusing, so let me start by explaining exactly what a hair toner is. "A toner, or sometimes called a gloss, is a semi-permanent hair dye," he says. Anyone who has ever dyed their hair knows that the maintenance doesn’t end at the salon.